Here’s a summary post of week two of the 31 Days to Kick Start Your Creative Business Series focussing on defining your customer. The clearer you can be on who you are trying to sell to, the easier it will be to find them, talk to them, and ultimately convince them that your creative service […]
Recap: Defining Your Product – what exactly are you selling?
As August is a quiet month, we are going to recap some of our previous posts that maybe you missed or either didn’t get a chance to properly digest. The first recap is about a really important step for all Creative Entrepreneurs: Defining Your Product. The clearer you can get about WHAT your product is […]
David Gandy’s Perfectly Proportioned Plan
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Idols, Mentors, Colleagues and Fans – It takes a village to support a Creative Entrepreneur
Welcome! We are trying something different this week. After an interesting lecture I attended about engaging different learning styles, and how much of our learning is actually visual, I have created the next blog post using PowerPoint. You can see it all below in the Slideshare. I highly recommend you use the ‘full screen’ viewing […]
The Value of Differentiation (and the Added Value of a Sense of Humour)
Today I stumbled across this awesome video on Youtube – Rolling Clay With Keith. Check it out: [youtube http://www.youtube.com/watch?v=sMzL1T8MjWQ?rel=0] I love this video for all kinds of reasons. Let’s look at some of them… 1. It’s funny Let’s face it, we all take ourselves too seriously sometimes and this seems to often come out when […]
J. S. Bach and the Value of Getting On With It
Last night I attended a very good performance of Bach’s St John Passion at The Old Royal Naval College in Greenwich. I find it terribly relaxing to sit for 2 hours just listening to music – my average day is so scattered and all over the place that the focus of two hours on music […]
Cost Should Never Be An Excuse – the $1.99 App used to complete Oscar nominated film!
Check out this video (it starts after the advert at the beginning). It’s interesting because the film maker Malik Bendjelloul discusses how when he was making his documentary film “Searching for Sugar Man” he ran out of money and thought he was going to have to abandon his project because he couldn’t afford to continue shooting […]
7 Ways to Still Be Productive When You Really Can’t be F*cked
I’m having one of those days today where I really just feel like shutting off the computer, fishing out the Love Film DVD’s which have been waiting to be watched, putting on my pj’s, making some tea and flaking on the sofa. A proper slobby day. Isn’t that what we think of actors doing a […]
Letting Go, Moving On
The whole point of being an artist is to let things go. Our job is to create something and then let it go, send it out into the world and allow it to have a life of its own. This applies whether we make a pot, a play or give a performance. It is something […]
6. Follow the leaders in your field
In your quest to keep your ear to the ground, you should be following all of the leaders in your field on social media. Set up bookmarks for their blogs, follow them on Twitter, or follow their fan pages on Facebook. You may decide you want to try and connect with them directly on LinkedIn, […]
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