1. Give it away for free You’re probably sick of it, right? I mean you’ve spent hours/days/weeks/months slaving over it. Perhaps it’s been a struggle to bring this piece of art to life – looking at it might remind you of the sleepless nights or the painful doubts it caused you. So just get rid […]
Recap: Defining Your Customer – why you don’t want to sell to everyone
Here’s a summary post of week two of the 31 Days to Kick Start Your Creative Business Series focussing on defining your customer. The clearer you can be on who you are trying to sell to, the easier it will be to find them, talk to them, and ultimately convince them that your creative service […]
Wise words from George Bernard Shaw
A life spent in making mistakes is not only more honourable but more useful than a life spent doing nothing George Bernard Shaw Do you think it’s a coincidence that Shaw wasn’t frightened about making mistakes and also managed, in his lifetime, to write more than 60 plays, 5 novels, reams of music and literary […]
Embrace the Gaping Void
Photo by Aka_lusi I’m taking a really great course now called Teach Now which I highly recommend for anyone who is interested in teaching. Registration is currently closed but it’s worth getting onto the mailing list to learn about it next time. The course is for current teachers and aspiring teachers. It deals with the nuts […]
Luck Has Nothing To Do With It
A couple of random events have converged over the last 24 hours to make me give some thought to the so called influence of ‘Luck’ on a career in the Arts. I wrapped up the show I was doing in the West End just over a week ago. This has given me a few days […]
Social Media for Performing Artists: A Guide
Social media is ridiculously important to performing artists. I spent the last year studying for an MA in Creative Entrepreneurship through the University of East Anglia. This was a fantastic year filled will learning of how to thrive as a creative business person. My dissertation was entitled: Keep the Conversation Going: 65 Social Media Strategies […]