I’m currently writing a book on freelancing in the creative economy and I wanted to create a list of pros and cons of being a freelancer as I think it’s important that people considering going freelance have a realistic view of what it entails. This is not an exhaustive list, but what’s missing? Use […]
What Might a Marketing Plan for a Freelancer Look Like?
I’m sure you have already considered a number of components to finding clients and marketing your creative freelance business. Now I want you to think about how you are going put it together into a plan. Remember this: Marketing is a verb, not a noun. By that I mean that marketing is an activity, it […]
Are You A Master of Juggling Your Time?
In planning a portfolio career, we can think about using your skills in different ways, but beyond skills we can also think about how you are juggling the allocation of your time. There are many different ways we can conceive of allocating time towards certain projects or activities. Here’s some ways to think of dividing […]
Aimless Gig Work or Intentional Freelancing?
When I travel to a new city, one of my favourite things to do is to wander. I often put the map and my phone away, walk out the door and just start to wander. I get lost. I turn around random corners, and I loop back on myself when I hit dead-ends. For me, […]
How Much ‘Free’ Are You Willing to Do to Win a Client?
Winning a new client seldom happens right away. From lead to signing a contract is often several small steps rather than one giant leap taken at once. The old marketing line of “know, like and trust” which is necessary before anyone buys doesn’t happen right away, so often there is a wooing period while a […]
10 Steps to Ensure You Get Paid for Freelance Work
Always do a small job for a new client first before agreeing to a large piece of work. You want to test that this is a good client to work for, including that they pay their invoices in full and on time, before you commit to a large piece of work with a new […]
When You Have TOO MUCH Work
For many freelancers there is a period where they are doing everything they can to find work and get their first few engagements, but with ongoing marketing and the development of a portfolio/good reputation you may find yourself in the enviable position of having more work than you can manage. Nice problem to have, but […]
5 Ways to Encourage Timely Payment of Freelance Invoices
Late payment of invoices is the number one complaint of freelancers. Here are 5 tips to build into your business practices to increase the chances of your invoices being paid in a timely manner. Spell It Out in T&Cs Have clear terms and conditions (including notification of charges for late invoices). Late Payment legislation in […]
Examining the FIVERR 2024 Freelance Economic Impact Report (May 2024) Part 3.
This is the third and final of this series unpacking the findings of the 2024 FIVERR Freelance Economic Impact Report. This will take you to Part 1 and Part 2. This time we are focusing on the findings from the survey related to AI and how freelancers view AI. Some interesting findings… Fear of AI […]
Examining the FIVERR 2024 Freelance Economic Impact Report (May 2024) Part 2.
See part one of my discussions of the FIVERR 2024 Freelance report here. If you want to read the published FIVERR results, they can be found here. Below are some additional findings from the survey I found interesting and my commentary on them: Side Hustles Prevail 29% of the freelancers in the FIverr survey hold […]