Last week we brought you the first part of our three-part blog series, Canva for Creative Entrepreneurs [if you missed it, you can catch up here]. This week we give you Part 2: ‘Using Canva for Social Media’ which focuses on how Canva can help you promote yourself as a Creative Entrepreneur on a variety […]
Canva for Creative Entrepreneurs: Part 1 – Getting Started
For a free graphic design tool, Canva is certainly one to take note of. User friendly, yet brilliantly professional, this tool makes the design process a painless one – making it ideal for beginners and convenient for the more experienced. Over the coming weeks we’ll be bringing you Canva for Creative Entrepreneurs as a three-part […]
How to Make the Most of Instagram for Creatives (Infographic)
5 Top Tips on Using Instagram for Creative Entrepreneurs
Accompanying our guide on using Instagram for business, this week we bring you the top 5 tips on how as a Creative Entrepreneur you can use Instagram to promote yourself and your work. 1. Use #hashtags Hashtags are a great way to attract the attention of those who are on the look-out for something in […]
Set a goal for 2015 to cross-pollinate your creative practice
First off, Happy New Year! I hope you had a wonderful holiday season. As we enter a New Year, I want you to be keenly following your industry and the key players in it, but I caution you to not operate with blinders on. Tunnel vision prevents us from opportunities to cross-pollinate our creative practice by gaining […]
Social media listening
Your potential customer is chattering away. Are you taking the time to listen? It’s always so great when you have a wonderful social media experience. And I just had one I’d like to share with you because it shows what is possible. This one happened to me on Twitter. Backstory So I’m fortunate to live […]
6. Follow the leaders in your field
In your quest to keep your ear to the ground, you should be following all of the leaders in your field on social media. Set up bookmarks for their blogs, follow them on Twitter, or follow their fan pages on Facebook. You may decide you want to try and connect with them directly on LinkedIn, […]
5. Listen first, then talk
Good face-to-face conversation involves listening more than you talk. Likewise in social media. You want to spend more time listening to what it already being said, and seeing where you can contribute to the dialogue, rather than shouting overtop of existing conversations or trying to monopolise the bandwidth. This is true at all times, but […]
4. Establish metrics
Once you’ve set your goals for social media, you want to figure out how you are going to measure your progress. Think of ways that you can tally up your reach on social media. This will allow you to track from year to year your progress; afterall, you will need to invest time in social […]
3. Define your goals
This is part Three of my series ’65 Social Media Strategies for Performing Artists’ What do you hope to achieve with social media? Who would you like to meet? Without goals, you will be floundering around not really making any impact. You will also have no idea if the time you are spending on it […]